Gadds
What will the SAS use?
Gadds
What will the SAS use?
Desert Dan
2006 Toyota 4-Runner SR 5/OME Suspension GY MTR's
Jeep TJ Rubicon 2003/3.5" RE SF/Warn Winch 9500TI / BFG KM2's
Gone - But- Not Forgotten 4x4's
2006 Hummer H3
1994 Jeep YJ
Dodge Ramcharger 4x4 (ACSC-Company Truck)
Toyota 4x4 Truck(s)
1970 Jeep CJ-5
1962 Willys Wagon
Clearly Land Rover is looking for a whole new class of owners. Being a low volume automobile producer they can't continue to sustain themselves with previous volumes and decreasing profit margins (among the industry). That is most likely why Land Rover is developing more mainstream (i.e. RR Evoque) vs utilitarian vehicles, so they can significantly increase their volumes. Trying to appeal to more buyers is the goal, to hell with their past. I'd bet money that the LR4 is the last "utilitarianesque" vehicle they produce, and LR will go the way of the Evoque and this DC100 concept. With the brand differentiation taking place between RR and LR, I wonder if LR will go away and the vehicles will all be known as RRs? Good luck to them. I'll keep my LR3 as long as I can and hope the LR4s are built to last (because it will be about 10 years before I own one LOL).
Darn. I was really hoping for something more like the Bronco concept from a couple of years ago:
http://www.diseno-art.com/encycloped...rd_bronco.html
![]()
Could be worse. This has been inevitable for the last 10+ years. You wont find a bigger Defender fan than me and even I am surprised that the Defender in current guise has lasted this long. There will always be "real" Defenders out there for the rest of us. They're not going anywhere.
Adam
1972 Land Rover Series III 88"
2012 Jeep Grand Cherokee
2007 Suzuki DR650
The problem with forums is that there's too much "This is what I'm planning to do...." and not nearly enough "This is what I've done."
I see it this way, the SQUARE Defenders just became classics. Now is the time to buy
one.
Cristian Larrondo
2001 D2 OME springs, SD Rack, CDL, D1 Front bumper.
1974 Series III
No! No! No!
2010 Jeep Wrangler Unlimited Sahara
2006 Jeep Unlimited,AEV highline kit,35x12.50s on Pintler beadlock wheels-- gone but never forgotten.
1999 Jeep Wrangler-setup for rockcrawling
Why must all new concept vehicles use 28" wheels with rubber bands? There's nothing that looks stupider than big wheels, rubber band street tires, and a winch bumper. Really? On a Defender it's just sacrilege. It's a shame that LR decided to follow the crowd and build just another SUV, last time I checked Jeep still sells plenty of Wranglers.
Matt J.
1997 Discovery I LSE
1991 Land Cruiser - sold & missed
Misc. European cars....
First, remember that this is a styling exercise, not a production design. Lots of automakers produce styling exercises that don't look too much like the production model.
Second, the mechanicals are more likely to be what goes into production in a couple of years. So Scott's right, the details about the chassis will show the direction Land Rover is taking.
Third, Land Rover sold about 20,000 Defenders last year. They need to find ways to sell more, even if it means updating a 60 year old design.