Factually that's not the only reason, they have been undertaking a 2billion pound cost saving exercise.
LR has already partnered with BMW, this is tipped to expand to engines like the V8 in hybrid form.
Also did you notice how many D5s sold worldwide last year and their average pricepoint and...
Something selling well is not a good argument for if something is good and worth buying.
Usually the best products are in lower numbers and bought by decerning buyers.
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